Affordable Online Business Strategies
Small Reports
How To Easily Create A Profitable Business With Small Reports
Jul 9th
There is a business that is easy for anyone to get into that is often overlooked by marketers. I’ve mentioned this a lot recently, and for good reason – it is the best way to get started in the process of creating your own products.
You know all about writing and selling ebooks. If you’re on many lists at all, you’ve seen a LOT of offers for downloadable ebooks. And there is no shortage of “GURUS” that are recommending that everyone create their own products.
There are courses out there that will walk you through the process. But writing a 50-100+ page book can be a long and tiring task. And if it doesn’t sell, you’ve wasted a lot of valuable time.
The business model of Small Reports is just as profitable, yet a lot less work and easier to do. Your job is to create 7-15 page small reports.
Jimmy D. Brown is the creator of Small Reports Fortune, a step by step guide to creating a profitable information business. Here is a sample taken from the paid course:
How To Make A Small Fortune Online With Small Reports
Hello, this is Jimmy D. Brown. Welcome to Small Reports Fortune where I’m going to teach you “How To Make A Small Fortune Online With Small Reports”.
We’ll talk at length about how to do this, but I want to kind of encapsulate everything into one opening statement as we begin our presentation –
The ultimate information business is finding a target audience and then convincing them to make repeated purchases from you.
An age-old marketing law is this: “it’s much easier to sell MORE to existing customers than it is to find new customers to sell to”. Your information business stands to gain serious momentum when you offer multiple, related offers to your customer base.
Instead of selling a customer a $20 ebook and then looking for the next customer, you’ll want to setup a system to offer her a $20 ebook, then a $40 product, then a $497 product and finally a $1997 offer. (These are just “generalities”, of course)
And it’s all going to build upon this foundation of creating short, 7-15 page reports.
The important thing is to get your existing customers to spend MORE money with you. Learn this: the more money each customer spends with you, the less customers you’ll need to reach $100K per year.
The idea is simple: get your target audience (subscribers + customers) to repeatedly spend money with you.
Once you have worked to secure a customer or subscriber, why not allow them to spend as much money with you as they are willing?
I’m not suggesting that you exploit your relationship with others and coerce them into purchasing sub-par products or things they don’t really have a need to buy. I’m talking about making products and services available that provide genuine usefulness to those who are in a position to buy.
There’s a big, big difference between these two statements:
“This product is going to change your business forever … it’s the best product I’ve seen in months … if you don’t buy this today, then you’re absolutely nuts … it’s what I consider to be a ‘must-have’ for anyone who’s serious!”
“If you’re ready to XYZ, then I’ve found this product to be very beneficial in my own business. I use it myself and here are the results that I’ve achieved. I highly recommend it and will even give you a free copy of XYZ if you are one of the first 50 who buy it.”
Both are attempting to get the sale. But one is full of hype and the other is reasonable.
Back to my point. You need to get your target audience to buy from you. And buy again. And again. And again.
Despite popular belief, you can do this without being a money-hungry, conscious-less, in-your-face, psychological mind-games coercer. (That’s a mouthful, huh?!)
So, that’s the backdrop of the Small Reports Fortune course. I’m going to teach you how to -
CHOOSE a market, CREATE small reports to sell to them and CASH-IN on your own money-making information business.
What I want to teach you to do in this series is to create small, 7-15 page reports that you sell to your list members in the $10-$20 range…and how to spiral them into premium-priced offers down the road.
You can make a “small fortune” with “small reports” – and I’m going to show you how to do it.
Here’s what it looks like 12 months from now:
You have 12 reports available for $10 each. (One per month) Customers buy the first one and, in time, buy most of the others. (Multiple customer purchases)
You put together package deals of 12 reports for $97. (Larger chunks of cash per transaction)
You launch an affiliate program for the $97 package and sell large quantities of the bundle. (Affiliates love ~$50 commission per order!)
You use your reports to launch “high ticket” offers that sell for $1,000 or more. (Skyrocket your profit!)
You make a “small fortune” with “small reports” (Yes, YOU!)
And it all begins right here.
End of Sample
Take the time to read about Small Reports Fortune. When you land on the site, make sure to get your FREE report “5 Steps To A Big Profit, Small Report Business: How To Turn 7-15 Page Small Reports Into A Six-Figure Information Empire”. This free report is better than a lot of paid reports. Click here for your free report…
Another Reason Why You Should Create Your Own Products
Jul 2nd
A lot of people use affiliate marketing in their businesses. In fact, a lot of the “Gurus” of the marketing world are affiliates. And there are countless products being sold that offer commissions to affiliates.
I like affiliate marketing. So do product owners. But here’s something to think about…
Let’s use an example of a product that offers a 50 percent commission on a product that sells for $50. Every time someone purchase the product through your link, you get $25 and the seller gets $25.
Here’s where it gets interesting. The seller didn’t have to do anything to get the customer to his sales page. He didn’t pay any money on advertising or write articles. He set up his sales system and offered to pay affiliates a commission.
On the other hand, to get your $25 commission for each sale, you had to get people to click on your link. You had to set up a web site and create an offer. Or you had to post to your blog. Or you wrote and submitted articles. Or you paid for advertising.
You had to get traffic to your offer. It cost you in either time or money. If you paid for advertising, you end up making less than $25 for each sale. Sometimes a lot less. And the seller is always going to make his or her $25 because he didn’t have to pay for the traffic with either time or money.
So affiliate marketing is a nice way to make an income, but it’s better to be the one who is selling the product in the first place.
If you’re going to go to the effort of creating review pages and writing and submitting articles to promote a product, why not use all of that effort to create your own product? Then you can get your own affiliates driving traffic to your site.
You get to keep the $25 that you get for each sale, because the affiliate is the one who paid for the traffic. It’s a lot more profitable, and you can do it too.
Get your FREE copy of 5 Steps To A Big Profit, Small Report Business – How To Turn 7-15 Page Small Reports Into A Six Figure Information Empire. Click here now…
The Simple Way To Create Your First Information Product
Jun 28th
These days one of the hottest topics is creating and selling your own products. You get to keep all of the profits. Or you can get a lot of your own affiliates to do the selling and traffic generation for you and pay them a commission.
However you look at it, it’s one of the best ways to grow your business. But of course the problem that most people seem to have is that they don’t think they can create their own product.
If you’ve purchased as many ebooks and courses as I have over the last 8-10 years, you’d know that there are a lot of products that are bad – very bad.
I think what holds most of us back is that it seems to hard and that it will take months to get a product ready to market.
That’s why I am a big fan of small reports. There are a couple of reasons for this. One is that it doesn’t take a lot of time to create a 10-15 page report. If it doesn’t sell, you haven’t wasted a lot of time and energy on it, and you can move on to your next idea.
Then there is the fact that a small report will be inexpensive. It’s a lot harder to get someone to spend $47 or $97, especially if they don’t know you and this is your first product. If you pack a lot of info into your small report and don’t charge a lot for it, it’s going to be a lot easier to get people to buy your product.
There are a lot of bigger name marketers doing this right now. They are selling small reports for around $20 each, and they’re adding more all of the time. So this isn’t something that used to work and doesn’t anymore. Chris Rempel has The Conduit Method, along with a few other small reports. Jimmy D. Brown has a selection of small reports available at SRZone.
If you’re not good at typing or don’t think that you can write anything yourself, you could record yourself talking about your topic, and having someone else transcribe it for you. Or you could use a software program such as Dragon Naturally Speaking that will allow you to speak into a microphone and have the words appear in your document.
Or you could create an audio and sell it that way. The point is that small reports are one of the easiest ways to create your own product, and you can do it.
If you want a little help getting started, get a copy of 6 Steps To A Big Profit, Small Report Business – How To Turn 7-15 Page Small Reports Into A Six Figure Information Empire ebook for free. Click here for immediate access…
