How Giving Away A Free Report Can Get You New Subscribers
I was going through a course on list building recently, and something got my attention. The teacher of the course said on one of the videos that if you have a list, you should be making $1 per subscriber per month. So if you had 1,000 subscribers, you should be making $1,000 a month from the offers you send out. With that in mind, it’s obvious that having a list is VERY IMPORTANT!
So getting subscribers is the main objective. There are a lot of ways to get subscribers, but I wanted to point out a way that doesn’t get mentioned very often, and it doesn’t have to cost any money.
You’ve probably repeatedly heard that you should create a freebie to get people to sign up for your list. With so many people trying to get subscribers, you really need to offer a freebie. You can include some affiliate links in the report to get some additional revenue, so you can profit at the same time.
Here’s how you can make it even better so you can grow your list without any effort on your part. Oh, and by the way, this is not new, or my idea. It’s just something that I am going to use on a new list I’m starting, and I wanted to share it with you. I’ll also keep you updated on the results I’m getting.
For this project, let’s create an ebook. It doesn’t have to be very long, but it does have to be valuable. It could be a few articles you’ve written or had written for you that you compile into your ebook. It could be a list of resources related to your market – free products, forums, blogs, other email lists.
What you do is to write an offer to subscribe to your list at the front AND back of the ebook. Write a mini sales letter with the benefits of being on your list along with a link to your optin page.
You may be wondering why you would take the time to put in a link to your optin page when the person reading the ebook has already subscribed. The reason is that once someone gets your free ebook, you are going to tell them that they can give it away to their subscribers and web site visitors. Now they have a quality freebie that you have written that they can give away – with a link to YOUR optin page. You get free distribution of your ebook and new subscribers without lifting a finger.
Let’s recap. Create your freebie and make sure to include a link to your optin page. Once someone subscribes and downloads your free report, make sure to email them and encourage them to give this report away to as many people as possible. The only other thing you might want to do is to send them to an optin page that offers a different freebie than the free report they already have! Give it a try and see what happens.
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