Another Reason Why You Should Create Your Own Products

This post was written by Steve on July 2, 2009
Posted Under: Marketing, Small Reports

A lot of people use affiliate marketing in their businesses. In fact, a lot of the “Gurus” of the marketing world are affiliates. And there are countless products being sold that offer commissions to affiliates.

I like affiliate marketing. So do product owners. But here’s something to think about…

Let’s use an example of a product that offers a 50 percent commission on a product that sells for $50. Every time someone purchase the product through your link, you get $25 and the seller gets $25.

Here’s where it gets interesting. The seller didn’t have to do anything to get the customer to his sales page. He didn’t pay any money on advertising or write articles. He set up his sales system and offered to pay affiliates a commission.

On the other hand, to get your $25 commission for each sale, you had to get people to click on your link. You had to set up a web site and create an offer. Or you had to post to your blog. Or you wrote and submitted articles. Or you paid for advertising.

You had to get traffic to your offer. It cost you in either time or money. If you paid for advertising, you end up making less than $25 for each sale. Sometimes a lot less. And the seller is always going to make his or her $25 because he didn’t have to pay for the traffic with either time or money.

So affiliate marketing is a nice way to make an income, but it’s better to be the one who is selling the product in the first place.

If you’re going to go to the effort of creating review pages and writing and submitting articles to promote a product, why not use all of that effort to create your own product? Then you can get your own affiliates driving traffic to your site.

You get to keep the $25 that you get for each sale, because the affiliate is the one who paid for the traffic. It’s a lot more profitable, and you can do it too.

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