Archive for July, 2009

One Of The Most Misleading Offers I've Seen

I just came across a product recommendation that made me mad. I mean really mad. The sales page was so misleading and made such outrageous claims that I couldn’t believe it.

I’m not going to reveal the name of the product or the marketer that recommended it. One thing you can count on is that I have unsubscribed from that marketers list.

While I’m not going to reveal the product name, I will go over some of the things that I found disturbing on the sales page.

First, they claimed that there are thousands of companies out there that need people to place ads on the Internet. Apparently, these companies don’t have the time to place all of the ads they need, and that opens up the opportunity for you and I to place the ads. And the companies would be happy to pay us to do it.

Sounds a lot like Pay Per Click to me. Instead of coming out and saying that you could become an affiliate marketer by using PPC, they suggest that all you would be doing is placing ads. In the sales copy, it was stated that all you had to do was fill out simple forms, submit the ads, and get paid for doing it. It clear that this is talking about PPC. And with PPC, you aren’t certain that you’re going to make money. In fact, a lot of people lose a lot of money fast.

The sales copy also stated that the companies would pay you every week or two. Sounds like ClickBank or similar affiliate sites.

This product is along the same lines as some of the recent products that have come out saying that you could advertise on PPC networks for free. If you read the copy closely, what they’re really saying is that you’ll get more money in your commission checks than your advertising cost. You still have to pay for the ads.

And remember that you have to pay for the ads whether you make any sales or not. And you have to pay for the advertising first, and then hope that either you make enough to cover the cost of the ads, or that you have enough credit left to cover your ad costs.

Don’t believe that you can get paid for placing ads because thousands of companies don’t have time to do it themselves. It’s not true, and you’ll be wasting your money and getting your hopes up if you buy this or any similar product.

Here’s The Simplest Possible Way To Generate Commissions As An Affiliate WITHOUT PPC. Click for more info…

How To Easily Create A Profitable Business With Small Reports

There is a business that is easy for anyone to get into that is often overlooked by marketers. I’ve mentioned this a lot recently, and for good reason – it is the best way to get started in the process of creating your own products.

You know all about writing and selling ebooks. If you’re on many lists at all, you’ve seen a LOT of offers for downloadable ebooks. And there is no shortage of “GURUS” that are recommending that everyone create their own products.

There are courses out there that will walk you through the process. But writing a 50-100+ page book can be a long and tiring task. And if it doesn’t sell, you’ve wasted a lot of valuable time.

The business model of Small Reports is just as profitable, yet a lot less work and easier to do. Your job is to create 7-15 page small reports.

Jimmy D. Brown is the creator of Small Reports Fortune, a step by step guide to creating a profitable information business. Here is a sample taken from the paid course:

How To Make A Small Fortune Online With Small Reports

Hello, this is Jimmy D. Brown. Welcome to Small Reports Fortune where I’m going to teach you “How To Make A Small Fortune Online With Small Reports”.

We’ll talk at length about how to do this, but I want to kind of encapsulate everything into one opening statement as we begin our presentation –

The ultimate information business is finding a target audience and then convincing them to make repeated purchases from you.

An age-old marketing law is this: “it’s much easier to sell MORE to existing customers than it is to find new customers to sell to”. Your information business stands to gain serious momentum when you offer multiple, related offers to your customer base.

Instead of selling a customer a $20 ebook and then looking for the next customer, you’ll want to setup a system to offer her a $20 ebook, then a $40 product, then a $497 product and finally a $1997 offer. (These are just “generalities”, of course)

And it’s all going to build upon this foundation of creating short, 7-15 page reports.

The important thing is to get your existing customers to spend MORE money with you. Learn this: the more money each customer spends with you, the less customers you’ll need to reach $100K per year.

The idea is simple: get your target audience (subscribers + customers) to repeatedly spend money with you.

Once you have worked to secure a customer or subscriber, why not allow them to spend as much money with you as they are willing?

I’m not suggesting that you exploit your relationship with others and coerce them into purchasing sub-par products or things they don’t really have a need to buy. I’m talking about making products and services available that provide genuine usefulness to those who are in a position to buy.

There’s a big, big difference between these two statements:

“This product is going to change your business forever … it’s the best product I’ve seen in months … if you don’t buy this today, then you’re absolutely nuts … it’s what I consider to be a ‘must-have’ for anyone who’s serious!”

“If you’re ready to XYZ, then I’ve found this product to be very beneficial in my own business. I use it myself and here are the results that I’ve achieved. I highly recommend it and will even give you a free copy of XYZ if you are one of the first 50 who buy it.”

Both are attempting to get the sale. But one is full of hype and the other is reasonable.

Back to my point. You need to get your target audience to buy from you. And buy again. And again. And again.

Despite popular belief, you can do this without being a money-hungry, conscious-less, in-your-face, psychological mind-games coercer. (That’s a mouthful, huh?!)

So, that’s the backdrop of the Small Reports Fortune course. I’m going to teach you how to -

CHOOSE a market, CREATE small reports to sell to them and CASH-IN on your own money-making information business.

What I want to teach you to do in this series is to create small, 7-15 page reports that you sell to your list members in the $10-$20 range…and how to spiral them into premium-priced offers down the road.

You can make a “small fortune” with “small reports” – and I’m going to show you how to do it.

Here’s what it looks like 12 months from now:

You have 12 reports available for $10 each. (One per month) Customers buy the first one and, in time, buy most of the others. (Multiple customer purchases)

You put together package deals of 12 reports for $97. (Larger chunks of cash per transaction)

You launch an affiliate program for the $97 package and sell large quantities of the bundle. (Affiliates love ~$50 commission per order!)

You use your reports to launch “high ticket” offers that sell for $1,000 or more. (Skyrocket your profit!)

You make a “small fortune” with “small reports” (Yes, YOU!)

And it all begins right here.

End of Sample

Take the time to read about Small Reports Fortune. When you land on the site, make sure to get your FREE report “5 Steps To A Big Profit, Small Report Business: How To Turn 7-15 Page Small Reports Into A Six-Figure Information Empire”. This free report is better than a lot of paid reports. Click here for your free report…

Using Articles To Get Visitors To Your Review Site

If you’re an affiliate marketer, and you’ve decided to set up a review site using the strategy that’s outlined in The Conduit Method, you’re relying on free traffic.

One of the ways to get that free traffic is to write and submit articles that point back to your review site. You have to be careful when you write your article that you don’t make it look like an advertisement. Some of the article directories won’t let you submit an article if it is submitted to directly sell something.

So what do you write about if you can’t write an article that recommends the product that you’re promoting?

The easiest way I’ve found to come with ideas for articles is to go to the sales page of the product that you’re promoting. Notice the bullet points that highlight how the buyer will benefit from the product.

Let’s use the example of a software application that will submit your article to hundreds of article directories for you. I’m going to select three bullet points to write articles on.

1. It submits to hundreds of article directories.
I would write an article that points out the advantages of getting your article listed on as many directories as possible, and how doing it yourself would take a very long time for each article. Point out that there is software that will submit the articles for them.

2. Your articles will start to be indexed by the major search engines in 48 hours.
Write an article explaining the benefit of submitting articles – they will start to get indexed in 48 hours, and could start bringing them traffic in a few days.

3. Articles that you submit will generate free traffic for you.
Explain the benefits of getting traffic for free, and how they will be getting backlinks to their sites by submitting articles.

You’re writing articles about the benefits of submitting content to the directories. You’re not using big claims or any sales message. You’re taking the bullet points of the sales letter and expanding on each one to create an article.

At the end of the article, in your resource box, you include a link to the review page on your site, where you recommend the product that you are promoting. You’ve already shown the reader that you write useful quality content. Now you show them your product that will save them time and help them to get loads of traffic.

Do this to promote affiliate products and you won’t have to worry about your article being rejected. Even if it is accepted, if your article is too promotional, there’s not much chance that anyone would be willing to republish it on their sites or in their ezines. So you won’t get a very good response for your effort.

Get all the keywords you need to dominate your niche from Google, Yahoo, and  WordTracker. Try it out for 14 days for only $1. Click here for access…

One Thing You Should Always Do Before You Click The Order Link

One thing I have noticed lately is that on a lot of sales pages, if I decide I’m not interested in what is being offered or I plan to come back later is that a window appears. In that window is a “Virtual Agent” who is typing a message. It can also be a pop-up window that offers me a video or newsletter.

I can click on “Cancel” to leave the page, or I can click “Continue” to stay on the page. It has become so common that most of the time I leave the page.

If I decide to order the product being offered, I click on the buy link and never see the “Virtual Agent” or the message.

I’ve started actually taking the time to see what the “Agent” is typing, and what I have found is that a lot of the time there is an offer to get an additional discount.

I wouldn’t have gotten that discount if I had decided to purchase and clicked on the order button. And I probably would have never known that I missed out on a better deal.

The lesson here is that any time you get to a sales page and decide to order, stop!

Hit the back button on your browser or enter another url and see if you get an offer for a discount. It doesn’t always happen, and if it doesn’t, you can always go back to the sales page and order.

The reason I noticed this is that there is a sales page that uses this technique that you can check out for yourself to see what I’m talking about. It’s for a product called Dominating Niches.

Go to the site, and then try to leave. You’ll see what I’m talking about for yourself. Click here to see the site.

  • DLGuard

  • Backlink Battleplan

    Backlink Battleplan gives you a free way to get all the links you need to move your site up in the search engine results.Read more here...