Affordable Online Business Strategies
Archive for June, 2009
The Simple Way To Create Your First Information Product
Jun 28th
These days one of the hottest topics is creating and selling your own products. You get to keep all of the profits. Or you can get a lot of your own affiliates to do the selling and traffic generation for you and pay them a commission.
However you look at it, it’s one of the best ways to grow your business. But of course the problem that most people seem to have is that they don’t think they can create their own product.
If you’ve purchased as many ebooks and courses as I have over the last 8-10 years, you’d know that there are a lot of products that are bad – very bad.
I think what holds most of us back is that it seems to hard and that it will take months to get a product ready to market.
That’s why I am a big fan of small reports. There are a couple of reasons for this. One is that it doesn’t take a lot of time to create a 10-15 page report. If it doesn’t sell, you haven’t wasted a lot of time and energy on it, and you can move on to your next idea.
Then there is the fact that a small report will be inexpensive. It’s a lot harder to get someone to spend $47 or $97, especially if they don’t know you and this is your first product. If you pack a lot of info into your small report and don’t charge a lot for it, it’s going to be a lot easier to get people to buy your product.
There are a lot of bigger name marketers doing this right now. They are selling small reports for around $20 each, and they’re adding more all of the time. So this isn’t something that used to work and doesn’t anymore. Chris Rempel has The Conduit Method, along with a few other small reports. Jimmy D. Brown has a selection of small reports available at SRZone.
If you’re not good at typing or don’t think that you can write anything yourself, you could record yourself talking about your topic, and having someone else transcribe it for you. Or you could use a software program such as Dragon Naturally Speaking that will allow you to speak into a microphone and have the words appear in your document.
Or you could create an audio and sell it that way. The point is that small reports are one of the easiest ways to create your own product, and you can do it.
If you want a little help getting started, get a copy of 6 Steps To A Big Profit, Small Report Business – How To Turn 7-15 Page Small Reports Into A Six Figure Information Empire ebook for free. Click here for immediate access…
The Trouble With Most Review Sites
Jun 27th
Yesterday, I wrote about how affiliate review sites were a popular way of generating sales. And about how you needed to stand out from the crowd when it comes to your own review site if you’re going to have a chance at making a sale.
Today I experienced the frustration people experience when they are searching for reviews on a product.
I was trying to decide between 2 FTP software apps. Both are well known, but I wanted more information about each program. Each sales page promised that their product was the best, but I wanted to read from others who had used the software.
I went to Google and entered the name of the product followed by the word “reviews”. I started going through the web site listings. What I found was that after reading the first couple of reviews, the rest started looking almost alike.
The review pages listed the features, told how good it was, and had an order button. In most cases, it was just the sales page reworded. So after about a dozen different web site views, I stopped and entered the second product.
The results were almost the same. Almost all of the review sites were telling how great the software was and how to order. No comparisons to other software or reasons why this software was better than all the rest.
The only bright spot was the download sites such as download.com and tucows.com where there were editor ratings and user ratings.
The lesson here is that if you want to get the click on your review site, you can’t do what everyone else is doing. Of course, if you take the time to create a review page for a product, you think it’s good and you think people should buy.
But if your page is just a rehash of the sales page and it’s similar to the other pages out there, don’t hold your breath waiting for your commission checks.
That’s why I told you about The Conduit Method, and why I want to mention it again. This report is all about setting up review sites. The idea is to review products related to each other on each site. For example, if you are selling anti-virus software, you would set up a separate page for each product, and maybe include a few articles.
The Conduit Method lays out an important twist to traditional review sites that you probably haven’t seen before. It relies on free search engine traffic, and the traffic you get is buying traffic, not freebie seekers.
Save yourself a lot of wasted time setting up review sites the traditional way, the way most people do it. Click here to get your copy of The Conduit Method.
Creating Effective Affiliate Review Sites
Jun 26th
Affiliate marketing is a good way to get started online, and one of the most popular ways to get clicks and commissions is using review sites.
It’s simple really. Create pages on your site that review a product that you’re promoting. Do your best to create interest so the visitor to your site clicks on your link and buys the product.
If you have ever done a search yourself for a review of a product, you’ll have noticed something: Not all reviews are created equal. What do I mean?
Well, what you’ll see is that as you go through a few of the review pages, you’ll often find that a lot of them look very similar, as though the same person wrote each site’s page.
And some of the reviews are hard to read, full of hype, and so on. And of course there are the pages that are really good.
So it’s important to make sure that the review pages and sites that you create are exciting and useful to your visitor. So good that they are convinced to go to the sales page and order. This is especially true if you are using paid advertising to get people to your site.
While there are several courses that you could buy that will walk you through how to profit from reviews, there is a report that you can get for less than $15 that will show you how to produce site after site that get very high click through rates with very little traffic.
In some cases, using the information in this report, you can create sites that get less than 70 visitors a day that are creating what some would consider a full time income.
It’s called The Conduit Method, and it is unlike anything you’ve been hearing about affiliate marketing review sites:
You get high conversions because with the Conduit Method, you’re only targeting visitors who are on the verge of buying.
It’s easy to create hundreds of pages of unique content without a lot of research or work.
It takes very little traffic to see great results.
Most product review sites try to sell the visitor. With the Conduit Method, you don’t do any selling at all.
Traffic is easy to get. Most of the sites are getting Google traffic in as little as two weeks.
The Conduit Method is simple and scalable. You can quickly and easily create a review site in a niche and start seeing results in a few weeks. Move on to another niche and create another site, and another.
It’s the easiest way to see success as an affiliate marketer, without having to spend a fortune.
Get The Conduit Method. Read it and get started. All you need is web hosting, software to create web sites(free at nvu.com and kompozer.net), and ftp software to upload your files (free at filezilla-project.org). It’s the best investment you’ll make in your affiliate marketing education. Get the Conduit Method here…
Two Steps To Effective List Building
Jun 13th
It’s common knowledge by now that building a list of subscribers is one of the most important parts of your online business.
The difficulty is getting subscribers in the first place. It seems like every day that I go online, I come across several sites that offer me the opportunity to sign up for another list. So you and I have a lot of competition when it comes to getting someone to sign up for our list.
And if you’re like me, and get an inbox full of these follow up emails from these subscriptions every day, you’ll see that most of them are nothing more than ads. No content of useful information, just a link to click on for the latest product launch of the week.
So there are two main obstacles to getting subscribers – competition, and subscribers who are tired of giving out their email addresses and getting nothing in return.
So what can we do? After all, our list is full of useful information, special offers. In other words, we offer incredible value. How can we convince potential subscribers that they should give us their name and email address?
The first part is the page where we try to get people to enter their information into our opt-in form. Here we explain why they should subscribe. We tell them what benefits they will get. In other words, we have to “SELL” them on our list. Include a list of bullet points, headlines, and sub heads that get their attention and interest.
In the past, a good sales page for your free newsletter was enough. But now, with all of the competition, we have to do more. So the second part is offering something for free.
Not just any old free thing. It has to be something unique, something that only your subscribers will have access to. You could use private label stuff you have on your computer or that you go out and find. But the best thing to do is to create something unique yourself.
And it doesn’t have to be an ebook. There are also videos – screen capture or actual video of you talking or demonstrating something. it could be an audio of you giving a presentation or interviewing someone. It could be a piece of software – a toolbar or software that helps them out in some way. Products that come with a sales letter that they can sell and keep all of the profits.
The point is that these days it’s a lot easier to get subscribers if you can offer something of value in exchange for their email address.
You want to make sure that what you offer is good – really good.
You want to make a good first impression. Do that, and there’s a much better chance that your future email communications will actually be opened and read instead of being deleted.
Don’t stop there. Once they’re on your list, mix it up a little. Instead of sending text only emails, send them links to something else. A video you made just for your subscribers. A link to a special report that they can download for free. A pod cast. A link to some really cool, free software. A list of resources that are free and that will help them out.
Once you get people to your opt-in page, tell them why they should subscribe, offer them a valuable free bonus, and deliver quality content in various forms. It’s well worth the effort.
Discover how to get people on your opt-in email list and get them to buy – guaranteed – faster, easier, and cheaper – period. Click here to learn how…
