Archive for May, 2009

A Bonus I Wish I Could Refuse

I love getting bonuses as much as the next guy. Sometimes, I decide to order a product because the bonuses are so good.

There are other times when the bonuses are not worth bothering with, such as old ebooks and PLR content that has been given away on countless sites already. In that case, if I decide to buy the product, it’s because the main product seems worth getting.

In either case, I don’t have to get the bonuses if I don’t want them. No one is going to make me download something that I don’t want.

What I don’t like is what’s been happening in recent months. You’ve probably heard that the way to make some really good money online is to have a continuity program in place. In other words, offering a product that people sign up for and pay for on a monthly basis – a membership site or information that is mailed to your house such as a printed newsletter and/or CD or DVD.

The part I don’t like is that there is a trend where you get free trial access to a membership or monthly newsletter as a bonus for purchasing a product. You get to try it out for a month for free, and if you want to keep getting the monthly content, they’ll keep billing you.

In the past I’ve purchased products that have these “bonuses” attached. The problem is that in many cases, it was next to impossible to find any contact information that would make it easy for me to cancel before the 30 days were over. Sometimes my cancellation request was ignored and not responded to. That’s not always the case, and there are times when I don’t cancel because the info is worth what I’m paying for each month.

What I’d like to see is a way to purchase a product that has one of these “bonuses” attached to it where I could decline the bonus. If I don’t want a free trial to a continuity program, let me say so and not participate. Just let me purchase the product.

Unfortunately, that’s not the case. If you order the product, you’re stuck with the free trial. And since they have your credit card number, they will start charging your account unless you cancel.

I’d like the option to say no to the continuity bonus. With other products that have downloadable bonuses, I have a choice on whether or not I want what is offered. Not so with the continuity bonus. You either accept the bonus, or you don’t buy the product. I’d rather have the option of just buying the product and passing up on the bonus. But that will probably never happen. Oh well…

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